"Focus on how to tackle YouTube for business from a tactical perspective—not just about WHY you need to care about YouTube, but HOW you start
taking advantage of it. Top YouTube guerilla marketing tactics that focus on how to attract more targeted audiences to YouTube videos, and then how to drive that traffic over to the channel owners’ other Web properties and online content. Also included: traffic-driving, social networking and SEO tactics bloggers and brands need to learn and use in their YouTube efforts."