One of the main reasons women love to blog and blogs written by women is because of the relatability factor. By focusing on the importance of blogging in an authentic voice (as in, real life by real women--not some glossy, slick version of what women should do, how they should look, etc.), audiences and advertisers will be able to connect in more meaningful ways.
Do you want to know how you can take a brand new blog from zero to 1 million page views a month in under 10 months? That's exactly what I did with FroKnowsPhoto.com by delivering high quality video content that was fun and informative. To me there are a few very important key steps to follow.
Everybody has Credentials. What you need to share is more Character. Forget, the buzzword sleaze around personal branding, we’re going to discuss how to bring your unique personality to the surface through more storytelling. Yes, we all have a bigger and epic story to tell. And it’s the story everybody’s waiting to hear.
It looks like fun and some make it look easy. It is, however real business with real money and real results. David Prager from Revision 3 (one of the original co-founders) will share his insights and experiences on the business behind Digital Broadcasting with real life examples from what Revision 3 has done and is doing today.
Netflix has more subscribers than Comcast. People are watching more and more Internet video on their televisions. When DVD players are connected, gaming platforms stream Hulu and set top boxes are reporting sales in the millions of units, this trend needs to be examined. In this panel you'll meet a key player in the set top space, a producer who has benefited from it and someone who sees it as part of their future. Learn the whats, hows and whys of the exciting trend.
Want your piece of the app economy? Why pick sides when you can have every single one? Join Paul Colligan for an examination of the app economy and what it means to you. He has (the same) app in every app store on the planet and will share how he got there, what he's doing with it, and the power of saying "yes, I'm in that app store." Yes, iTunes is nice, but so is shipping with TV sets. You can do the same. Learn how in this session.
Yes, "they" do pay "real" money to advertise in digital media - and they're paying more every year. Join this panel of experienced content producers with real world practice of selling their content as they share their thoughts and answer your questions about advertising in digital media.
Rebecca Black's "Friday" somehow transcended the traditional viral video path and has become considerably bigger than anyone would expect. From dozens of parody covers (may getting tens of millions of views) to being featured in a coming episode of Glee, this one artist did with a single YouTube video what stars haven't achieved in decades of work and millions of dollars in studio support. Is Friday a fluke? Can we learn anything from it? Join a panel of online video experts as they examine the power of Friday (on a Wednesday).
Wish you had an audience? Wish your audience was bigger? Building an audience is one thing - keeping an audience amongst the noise is another. This special panel will share their thoughts and insights on both sides of this puzzle as well as provide specific items you can implement today to build your audience. Bring your audience building questions as a big chunk of the panel will be spent answering them.
