Blogging in financial services is changing the way that investors gather information, seek financial advice, and make decisions to achieve their financial goals. This session looks at the evolving online financial services landscape and how blogging and social media are redefining the rules for investors, financial professionals, and financial services firms. Whether you are an individual investor, or someone working in the financial services industry, you can benefit from learning more about the trends and resources emerging in this space.
Rob Wu and Leigh Durst, Co-curators of SXSWCares / SXSW4Japan join Esteban Contreras from Samsung in a panel moderated by Chris Noble. This panel will explore the grassroots SXSWCares / SXSW4Japan campaign that dominated SXSW in March of 2011. Find out how a renegade group of authors, consultants, and artists banded together to raise over $100k in online donations and hundreds-of-thousands in text donations for Japan Tsunami in a matter of days. Learn how the team rallied -- online and offline -- to establish a comprehensive digital footprint, conduct real-world outreach and how the movement spread to result in a 12 hour telethon, the mobilization of an entire city and a 47 song music album in a matter of weeks.
It happens -- real blogs, real bloggers, real money. But HOW? How are bloggers turning their online space into a significant income stream? In this panel, we will cover:
How to keep your integrity – and your readers – while you earn a living
Most bloggers are looking for ways to monetize their blog. This presentation will cover my 10 step system for running an effective webinar that builds your list, increases sales, and turn your blog content into a profitable 6 figure business.
How much money is your blog losing because it's not approachable? Scott Ginsberg will teach you how to make your blog friendlier, more engaging and more profitable.
Nathalie Lussier reveals the 50 year old tech tool that's often forgotten by bloggers in a hurry to embrace shiny new technologies. She takes you through the why's and how's of building this hidden profit center for your blog, by sharing her own strategies and case studies. Nathalie then takes you behind the scenes into the technical aspects of setting up your own blog's key long term asset, from recommended providers to best practices. She even lets you in on the mistakes she made along the way so you can avoid them from the get go. You'll learn the benefits of leveraging your existing content to build an ongoing relationship with your readers, and how then to turn these fans into paying customers using this one blogging asset.
Monetizing Your Blog Beyond the Banner Ads will be a panel of Syed Balkhi, John Chow, and Zac Johnson. This session goes in depth of numerous ways of monetizing your blog. We notice that beginners usually end up giving up on their blogs within the first eight months because it does not bring the monetary benefits that the blogger desires. In this presentation, we plan to highlight some of the mistakes made by beginner bloggers and provide solutions for them. We also plan on showing some of the methods that have worked for through out our years of blogging experience. Moderated by David Risley
Most authors just want to write, but in this rapidly changing publishing environment, that's not enough. To stay in control of your career, authors must become enterprises. And social media, along with a variety of other online and mobile tools and platforms, is now making this easier and less complex than ever before. This presentation will explore how to build a digital empire around your writing pursuits that allows you the freedom to continue to do what you love and take control of your living and career path.
You write a fantastic blog, and you've built up an amazingly supportive audience. Now it's time to actually make some money with your blog. So you pitch a product you love and are passionate about--and you watch, in horror, as your audience turns viciously against you. How can you pitch products without pissing off your people? We'll take a look at examples of pitches that made the bloggers $10,000 or more with a single blog post--and examples that completely failed to make a single dime--and give you some real workable steps to making significant money with your blog.
How bloggers can leverage recent buying trends to influence purchasing decisions and make more money online through reviews and recommendations. Facilitating these relationships with companies in their niche and becoming a trusted resource. Make money online through review product, affiliate marketing and direct advertising. Increase search engine traffic through product reviews. Become a trusted resource online for honest opinion.
This course will teach attendees how to build, grow, and monetize a branded affiliate blog from a different perspective by applying 5 key principles that I used to go from 0 to 11,000 unique visitors per day and make a living doing so. It will walk attendees through the processes I use each day to apply these 5 principles which make your blog stand out, gain authority, monetize, and grow.
