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Wednesday, May 25 • 9:00am - 10:00am
The Social Habit

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This session will present new, unreleased data for 2011 on America's adoption of social networking sites and services, with a detailed look at Facebook and Twitter usage, mobile social behavior, and location-based apps and services.

1. Attendees will be the first to learn new data on social networking, location-based services and mobile behaviors from one of America's most credible national research series.

2. Attendees will also learn how the changes in mainstream adoption and usage of social media are going to impact the future of content creation and distribution, and will be presented with a number of actionable recommendations.

3. Particular attention will be paid to mobile social usage, and attendees will leave with specific strategies to take advantage of mobile social behaviors from one of the leading analysts in consumer research.

Speakers
avatar for Tom Webster

Tom Webster

Tom Webster is VP of Strategy for Edison Research, sole provider of U.S. Election exit polling data for all major news networks. Webster has 20 years of experience in research, specializing in consumer behavior and the adoption of new technology. He is principal author of several widely-cited research studies, including Twitter Usage In America and The Social Habit, and is co-author of the Edison/Arbitron Internet & Multimedia Research... Read More →

Wednesday May 25, 2011 9:00am - 10:00am
Jacob Javits Center 1A06

Attendees (63)

Attendance numbers do not account for private attendees. Get there early!