So you know you need to create content, but where do you start? You can start with identifying and building your content bubble. This will help you understand the value of becoming a resource, and not just a news bulletin of your own messaging. This exercise will also get you thinking about not only what kind of content you should be providing, but how that content will really connect with people.
1) How to increase traction and readership to your content
2) How to effectively communicate with people through your content
3) How to build a solid content foundation that will continue to grow