11:30AM
to 12:30PM

Print + Mobile: Understanding QR Codes

event::type Mobile
: Jacob Javits Center 1A17
: Jason Pinto
About:

There is no doubt that the world of print will never quite be the same. However, by integrating print with channels such as mobile and social media, companies can increase the effectiveness of their printed materials.  Find out how QR Codes can help marketers and educators make their printed materials interactive and reach the growing mobile audience.

 Takeaways:

 - Creation and Design Options for QR Codes

 - Measuring and Integrating QR Codes into a multi-channel marketing campaign

 - Case Studies and Best Practices: From QR Codes to mobile-optimized websites


 


 

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